Between November 3 and 9, 1,677 prices at Thomann fell to their lowest since August after holding for at least two weeks. 900 of them were in Thomann's guitars and basses section, which also holds pedals and pickups. We split them by brand and set each against how many products the brand has in stock.
Many cuts or deep cuts
| Brand | Real cuts | In stock | Median cut |
|---|---|---|---|
| Harley Benton | 82 | 1,960 | −14.2% |
| Fender | 58 | 994 | −4.4% |
| Gibson | 49 | 507 | −9.1% |
| Epiphone | 29 | 225 | −8.7% |
| Höfner | 27 | 164 | −19.3% |
| Yamaha | 24 | 305 | −17.7% |
| Takamine | 24 | 96 | −14.1% |
| PRS | 24 | 300 | −11.0% |
| ESP | 22 | 267 | −31.7% |
| Ibanez | 20 | 746 | −2.2% |
| Martin | 13 | 306 | −20.1% |
| Lakland | 12 | 35 | −41.7% |
Two different sales hide in this table. Fender, Ibanez and Squier made many small moves of a few percent. ESP, Lakland, Martin and Höfner cut fewer products but by about a fifth to two fifths. Takamine and Lakland cut a quarter or more of everything they have in stock.
The basses
Yamaha BBNE2 Nathan East, $4,440
Nathan East's signature five-string: an alder body with a maple top, a mahogany and maple neck-through, an ebony fingerboard and two stacked humbuckers with a parametric mid control. It cost €4,499 in August 2025 and in every nightly record since August 2026; on November 6 it fell to €3,990. #4 of 26 signature basses.
Lakland Skyline Darryl Jones 4, $1,120
A 34-inch Jazz-style bass with an ash body, two Lakland single coils and PLEK-levelled frets, named after the Rolling Stones' bassist. It, too, cost the same in August 2025 and through our nightly records until November 8, when it went from €1,899 to €999. Lakland cut 12 Skylines by a median of 42%, most to €799 to €1,199. #38 of 98 4-String J-Basses.
Höfner cut 27 prices by a median of 19%, among them the Violin Bass 500/1 Relic 63, McCartney's shape with a 30-inch scale, from €3,498 to €2,990.
The acoustics
Gibson Johnny Cash SJ-200, $11,126
A Custom Shop super jumbo with a solid Sitka spruce top, solid flamed maple back and sides and Johnny Cash's own fingerboard inlays. It is €9,999 again, exactly its September sale price: €12,990 in 2025, €9,999 from September 9, €10,999 from October 1. #9 of 51 jumbo acoustic guitars.
- Martin's D42 Modern Deluxe fell from €7,499 to €5,990, the biggest single cut of any acoustic.
- Takamine cut 24 guitars, a quarter of its stock, among them the DSF48C, a solid spruce and rosewood cutaway, from €2,499 to €1,999, its first change in our nightly records, and the same €2,499 as in August 2025.
- Epiphone's US-made Frontier, a dove-style guitar with a solid flamed maple body, fell from €4,199 to €3,690.
The electrics
Fender's biggest cut came from the Custom Shop: a limited 59 Strat Heavy Relic went from €7,199 to €5,990. Most of its other 57 moves were a few percent. PRS cut 24, the largest the Mark Holcomb signature from €6,199 to €5,199. ESP's biggest cuts in money were its Japanese Eclipse Customs; the deepest were the LTD EC-1000 and Viper 1000, both from €1,799 to €999, or 44%.
Ibanez, the third-largest guitar brand at Thomann with 746 products in stock, made 20 cuts with a median of 2.2%. If you want an Ibanez for Christmas, this week's prices are not the reason to buy now.
Where the numbers come from. Thomann's partner feed, which we read every night. A cut counts as real when the old price had held for at least 14 days and the new price is the lowest since August 17, 2026, between November 3 and 9. "In stock" counts each brand's in-stock products in Thomann's guitars and basses section on November 9. Prices are in euros; current dollar prices are Thomann's US prices.
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Denis Kataev runs AudioFu. Every night the site records the prices of more than 38,000 instruments and studio tools at Thomann, and he writes about what those numbers show: what got cheaper, what just arrived, and which discounts are real.
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