We record the price of every product in Thomann's catalog every night. Thomann's Cyber Deals opened on November 5, and the following night 1,424 prices changed at once. Between November 3 and 9, 1,835 prices went down and 201 went up.
A drop makes our list only if it is a real one: the old price had held for at least two weeks, and the new price is the lowest we have recorded since August 17. This week 1,677 drops pass both rules, and 1,250 of them happened on November 6. 377 were the first price change in our records, which go back to August 2025. 117 only matched an earlier low, most of them the price from Thomann's September sale.
Where the cuts landed
| Section | Real drops | Median cut |
|---|---|---|
| Guitars and basses | 900 | −12.3% |
| PA | 245 | −10.3% |
| Keys | 143 | −10.3% |
| Studio | 89 | −13.8% |
| Microphones | 81 | −15.2% |
| Drums | 78 | −6.6% |
| Wind instruments | 55 | −16.7% |
Most cuts are modest. 681 are under 10%, 594 between 10 and 20%, 233 between 20 and 30%, and 169 go deeper than 30%. Harley Benton had the most, 87, followed by Yamaha with 68, Fender with 58, Gibson with 49 and Behringer with 40.
The biggest cuts in dollars
Martin D42 Modern Deluxe, $6,688
A dreadnought with a solid spruce top treated with Martin's Vintage Tone System, solid rosewood back and sides, an ebony fingerboard and Style 45 snowflake inlays. It went from €7,499 to €5,990, its first move since October 1. #16 of 281 dreadnought acoustic guitars.
ESP Eclipse Custom Tiger Eye, $6,586
A single-cut from ESP's custom shop in Japan: a mahogany body with a maple top, an ebony fingerboard, EMG humbuckers and Gotoh locking tuners. From €7,799 to €5,899. #72 of 252 single cut guitars.
The Black Satin version fell from €6,599 to €4,699, and ESP's E-II M-II superstrat from €4,499 to €2,999, a third off; by November 8 Thomann had no more in stock. Heritage cut two Custom Core models by 28%, the H-535 semi-hollow from €5,099 to €3,666.
DW DWe E33 Drum Kit Exotic, $5,580
DW's hybrid kit: 9-ply maple shells that play as an acoustic set or, with trigger plates and mesh heads, as a wireless electronic kit. From €6,998 to €4,998. #26 of 85 electronic drumkits.
At the top of the price list, Seiler's 208 Professional grand fell from €39,990 to €36,990, and Hollyland's Solidcom M1-8B wireless intercom, number one of 11 in our ranking, from €8,645 to €5,999.
The deepest cuts in percent
Apogee Groove Anniversary Edition, $144
A USB headphone amp and DAC with an ESS Sabre chip, up to 32-bit/192 kHz, in a run of 250 pieces. From €349 to €129, the deepest real cut of the week at 63%. #47 of 80 headphone amps.
SSL Connex, $30
A USB microphone with four capsules and presets for a solo voice, a round table, vocals and music. It cost €69 in August 2025 and in every nightly record since August 2026; now it fell to €27. It is number two of 27 USB and podcast microphones. #2 of 27 USB / podcast microphones.
Other first-ever moves this week: Lakland's Skyline Darryl Jones 4 bass from €1,899 to €999, D'Angelico's Excel Style B from €1,499 to €849, and Marshall's Shredmaster reissue pedal from €139 to €79. One Control cut 14 pedals by up to 61%. Kala's 18 ukuleles look even deeper, up to 62%, but they had held their old prices only since October 23, when Kala roughly doubled them. The three we have September prices for are now 15 to 22% below those.
And what went up
Not everything got cheaper. 201 prices rose this week, mostly from four brands:
- Lollar raised 58 pickup sets by 2 to 13%, the P-90 Soapbar set from €279 to €315.
- Thomann raised 33 of its own gongs and tam-tams, the Wuhan Tam Tam 125 from €2,198 to €2,598.
- Sennheiser raised 20 prices by up to 8%, most of them EW-DX wireless systems.
- Gibson raised 11 prices by 1 to 4%, seven of them pickups.
Our Cyber Deals board checks every item in Thomann's deal list the same way, every night, until the sale ends on November 30.
Where the numbers come from. Thomann's partner feed, which we read every night. We compare each product's price on November 3 and November 9, 2026. A drop counts as real when the old price had held for at least 14 days and the new price is the lowest since August 17, 2026. Prices are in euros; current dollar prices are Thomann's US prices.
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Denis Kataev runs AudioFu. Every night the site records the prices of more than 38,000 instruments and studio tools at Thomann, and he writes about what those numbers show: what got cheaper, what just arrived, and which discounts are real.
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