Plugin Boutique

Plugin Boutique is one of the world's largest online plugin retail platforms, but also operates its own in-house VST plugin development arm that releases instruments and effects under the Plugin Boutique brand name. Products released under their own label include Scaler — a critically acclaimed chord and harmony assistant used by millions of producers worldwide — as well as other compositional and sound design tools. Plugin Boutique's retail store is the destination for thousands of third-party developers' plugins, making them both a major retailer and a developer. Their own plugin releases emphasize creativity facilitation — tools that help producers generate musical ideas rather than tools focused purely on sound generation.